Google Analytics is a free analytical tool that provides you details on how your audience is engaging with the website content, how much time is spent on a page, learn more about your audience demographically and the website performance overall.
PSA: While you are at it, you’ll also want to install Google Search Console which will inform you about the performance of your website, give you an intimation if a link is broken and search engine results – all for free!
Before you are ready for your site to meet the world, test your website, all aspects of it:
Say you don’t get a SSL certificate. Will the visitors not find you? Oh, they will. But you run the risk of being labelled “Not Secure”, you can bet on it that they won’t enter.
You can always get in touch with us for your Digital Marketing/ internet marketing needs. As for our next blog which will give you insight on what to do post-launching your website? Stay tuned!